{"id":409366,"date":"2022-12-05T13:52:56","date_gmt":"2022-12-05T18:52:56","guid":{"rendered":"https:\/\/live-automoblog.pantheonsite.io\/?p=409366"},"modified":"2023-11-06T12:32:03","modified_gmt":"2023-11-06T17:32:03","slug":"bugatti-eb-110-romano-artioli","status":"publish","type":"post","link":"https:\/\/www.automoblog.com\/bugatti-eb-110-romano-artioli\/","title":{"rendered":"12 Throttle Bodies & 60 Valves: Romano Artioli & The Bugatti EB 110"},"content":{"rendered":"\n
The Bugatti EB 110 is among the best supercars of the 1990s and rightfully deserves a place in the pantheon of superb engineering masterpieces. Equally impressive is how Romano Artioli \u2013 an Italian entrepreneur, importer, and distributor of Ferrari, GM, and Suzuki vehicles \u2013 acquired the Bugatti brand in 1987 and went on to build the EB 110, a supercar like no other. More importantly, the EB 110 incorporated ground-breaking engineering features that kickstarted the hypercar race while building upon the foundation of Bugatti\u2019s greatest supercars, the Veyron and Chiron.<\/p>\n\n\n\n
Milan-born Ettore Bugatti established the brand in Molsheim, France, in 1909, and its first cars gained prominence for their engineering, build quality, and attention to detail. Ettore\u2019s philosophy of \u201cNothing is too beautiful, nothing too expensive\u201d proved both an asset and a liability as the automaker faced a string of financial difficulties in making the world\u2019s best and fastest cars.<\/p>\n\n\n\n
Early Bugatti cars like the Type 35, Type 41 Royale, and the legendary Type 57 SC Atlantic are more Art-Deco pieces than automobiles. Moreover, the automaker had a wildly successful racing career in the following decades after the first World War. Things began heading south when Jean Bugatti, son of Ettore Bugatti and purported company heir, died after crashing a Type 57 Prototype in 1939. Three weeks later, World War II broke out, and Nazi Germany invaded France. Ettore Bugatti fled to Paris after refusing to use his car factory to build German torpedoes. <\/p>\n\n\n\n
The elder Bugatti returned to Molsheim and found his beloved factory in ruins after the war. He died not long after in August of 1947, and the company closed its doors in 1952 after making a last-ditch effort to appear at the Paris Auto Show that same year. There were attempts to revive the Bugatti name throughout the 1950s to the 1970s. It wasn\u2019t until 1987 that Romano Artioli stepped in to establish Bugatti Automobili S.p.A. \u201cI was 20 years old when news arrived that Bugatti had stopped producing cars, and it took me 39 years to finally be able to achieve my goal,\u201d Artioli said in a 2019 interview with Classic Driver<\/em><\/a>.<\/p>\n\n\n\n The newly-minted chairman of Bugatti immediately got the ball rolling by erecting a 240,000-square-meter factory in Campogliano, Italy. He assembled a team of brilliant engineers and designers to build the new company\u2019s first production car: The EB 110.<\/p>\n\n\n\n “Romano Artioli loves the Bugatti brand, but more than that, he understands it intimately,” said Achim Anscheidt, Bugatti Design Director. “When he bought Bugatti, he knew that simply building a car that copied the rest of the industry was not truly in the spirit of the founder.”<\/p>\n\n\n\n